Meldrum driving change at Benfield
MELDRUM Construction has completed work transforming the site of Benfield Motor Group’s Warwick Street site in Newcastle.
The car showroom was previously home to Benfield Kia and Benfield Skoda vehicles and now Meldrum Construction have created a state of the art show room more suited to its new Marque in residence, Alfa Romeo.
The state-of-the-art, twelve car showroom, has seen an investment of more than a quarter of a million pounds by Benfield and was open for business in January 2009.
Dax Pearce, General Manager, formerly Alfa's top performer, selling more cars in a year than any other individual in the UK, has recently joined Benfield to launch the new showroom. Dax said:
"These are exciting times for Alfa and Benfield. Alfa Romeo has a cult following of motorists throughout the world and we are expecting the new dedicated showroom to be very popular especially with its convenient location and easy access from the Central Motorway.
“We will have the very best of Alfa on show including the new MiTo and we are very proud and passionate about the style, flair and spirit of everything Alfa.
“It is important to us that the quality of work reflects the standard of Alfa and Meldrum not only seem to understand that, they also have a great reputation, and deliver on time, to budget.”
The new dealership features the latest new and used Alfa Romeo models, including an exclusive preview model of the new sporty compact Alfa MiTo, which will arrive on UK roads at the beginning of next year.
Dave Meldrum, managing director of Birtley based Meldrum Construction, said:
“This project gave us a real challenge in ensuring that the dealership could continue to trade whilst work was underway. Tight deadlines and real quality expectations combined into the equation meant that we have had to make sure that every day counted since starting on site.
“This is going to be a top notch show room for a host of very classy cars and we are delighted to have put the Meldrum stamp on it.”
More information on the new MiTo is available at www.drivebenfield.com. Information on the services from Meldrum Construction is available on www.meldrumcs.com